Josh Hart Brings the Muscle to Chipotle: Knicks Wing Launches a 95-Gram Protein Burrito
New York Knicks forward Josh Hart teams up with Chipotle to debut a 95-gram high-protein burrito. Here’s what’s inside—and why it fits Knicks culture perfectly.
Josh Hart’s impact on the New York Knicks goes well beyond hustle plays and loose-ball recoveries. This week, the do-it-all wing added another title to his résumé—menu collaborator.
Chipotle Mexican Grill announced on Thursday a new partnership with Hart, unveiling “Josh Hart’s High-Protein Burrito,” a custom-built option designed to fuel high-performance athletes and everyday gym-goers alike. The burrito, which officially launches next Tuesday, boasts a staggering 95 grams of protein, aligning perfectly with Hart’s reputation as one of the league’s most tireless players.
The burrito features a double portion of adobo chicken, paired with white rice and black beans, then layered with fresh tomato salsa, roasted chili-corn salsa, sour cream, and Monterey Jack cheese. It’s a hearty, no-nonsense build—much like Hart’s on-court game.
This collaboration marks Hart’s second food-related partnership in 2025. Earlier this year, he took on a very different role as Chief Candy Officer for Mike and Ike, showing off a lighter, more playful side of his off-court brand. Together, the deals highlight Hart’s growing marketability and his ability to blend personality with authenticity.
The Chipotle partnership, however, feels especially on-brand. Hart has long been associated with durability, conditioning, and relentless energy—traits that pair naturally with a high-protein focus. In a league increasingly driven by performance optimization, this isn’t just a celebrity endorsement; it’s a lifestyle alignment.
Adding another layer of intrigue is Hart’s locker room connection to Chipotle’s most famous NBA customer. Teammate Mikal Bridges has openly admitted that Chipotle is a daily ritual. During his time with the Brooklyn Nets, Bridges told GQ that he has been eating Chipotle nearly every day since 2013—a decade-long habit that has become part of his personal identity.
According to Bridges, friends and family routinely poke fun at his unwavering loyalty to burritos and bowls. Now that Hart has put his own stamp on the menu, the question practically asks itself: will Bridges break his routine and switch up his usual order?
Whether or not Bridges adds Hart’s high-protein burrito to his rotation, the collaboration underscores something bigger about the Knicks. This roster is built on personalities that resonate—players who connect with fans through effort, authenticity, and relatability. A burrito designed for fuel, not flash, fits that ethos perfectly.
As the Knicks continue to chase success on the court, Hart is finding wins off it as well—proving that hustle, whether on hardwood or on a Chipotle line, still sells.
